The different ways other than the zero rating apps which can make internet accessible for all are-
1.Some amount of data should be provided free of cost or at discounted rates and the companies paying for it should get only a 'brought to you by' attribution.This model is being practiced in many African countries and Middle Eastern countries.
2.People watch ads in order to get access to other websites.Mozilla is working with Grameenphone in Bangladesh where users get 20 MB data free after watching short ads.
3.When financially well off people recharge their internet account, they can be asked to donate small amounts of money (Rs 1 to Rs 10) for providing internet services to the poor.
4.Donating money towards free internet access for the poor should be encouraged as a part of CSR initiative of the telecom companies.
5.Effective utilization of the Universal Service Obligation Fund which has been lying unutilized as indicated in the recent CAG report.
6.Even modification in the zero rating schemes like delinking free internet access from specific content and limit it by volume or time.
7.Increasing competition and countering monopolies will automatically reduce the cost of access to internet and even the poor will be able to afford it.
Increasing the income of people through higher economic growth is a long term solution to make internet accessible to all.
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